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winner of 50+ industry awards

Success Stories

the difference between soup & other agencies

Other Agencies
3+ people working your account
full service agency with specialists in each channel
all of our employees are based in australia
industry recognised and certified team
no lock in contracts
a true extension of your marketing team
personalised solutions for your digital strategy

go where you grow

oup was founded in 2019 by Katya, who brought her extensive experience from some of Sydney’s largest media agencies. Observing a lack of cohesive digital strategies within businesses, especially in marketing departments, Katya recognised the need for a holistic approach to leverage online growth effectively. With a decade of industry expertise, she established Soup with the vision of integrating digital consultancy and execution, creating a unified space for brands to excel.

Since its inception, Soup has evolved into a dynamic team, supporting vibrant and emerging brands globally.

As a full-service digital marketing agency, we go beyond media buying and planning. We collaborate with our clients to offer comprehensive consultancy across all digital acquisition channels. Whether you need a full marketing team or an extension of your current team, we’re here to support your growth.

Our services.

Social media marketing

Deliver impactful and scroll stopping content to your target audience through paid advertising across multiple social media platforms.

Google ads

Maximise your visibility at every step of the customer journey with our Google Ads service. With compelling ad copy and advanced targeting strategies, we ensure your brand is seen and memorable.

Tiktok ads

We turn User Generated Content into high-quality TikTok Ads that convert. Work with creators to create trend-focused and authentic videos.

Meta ads

Facebook and Instagram work together to deliver high-impact, visually captivating ads at each stage of your customer’s buying journey. Leverage precise audience targeting so your message reaches the right people at the right time.


Unlock the full potential of your email marketing with our Klaviyo solutions. Klaviyo’s seamless integration, segmentation and A/B testing abilities drive conversations that interest, engage and convert.


Turn to our bespoke SEO service to outrank your competitors and drive high ROI and traffic to your website organically.


We offer individualised digital marketing consulting services at an hourly rate – you can choose from a one off session or ongoing sessions with our experienced digital marketing consultants. We can tailor our services to what you require.


Engage your target audience and craft compelling content with our professional copywriting services. From website & SEO copywriting, blog articles, newsletter through to social media content, our experienced copywriters ensure your content stands out in the crowd.

Hubspot Marketing

Empower your business with HubSpot, the ultimate all-in-one CRM solution tailored to meet any of your needs. Our team specialises in setting up and integrating HubSpot seamlessly into your operations.

Industries we work with.


Take a look at what our clients have to say.


4.9 from 22 reviews
Brand Manager, Wellness & Fitness Company
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"Their expertise continues to provide new and innovative ways to improve performance and results."
CEO & Creative Director, Video Production Agency
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"We're impressed with their dedication, expertise, and cost-efficiency."
Digital Marketing & Ecommerce Manager, Designer Label
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"Their professionalism and knowledge of SEO are impressive."
Founder, KIS Academics
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"They have performed exceptionally well."
Head of Marketing, Evidence Skincare
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"They're very proactive in ensuring all tasks are completed."
Marketing Manager, Dashing Group
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"They are great at managing the projects and keeping me posted on the progress."
Head of Marketing, Car Next Door
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"Soup Agency was happy to tap into our existing organisational channels and ways of working."

Find out more on how we exceeded client expectations.

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